(My wife and son
the day we put up the sign!)
So the question was
how
do we get clients?
The
normal
method?
Newspapers ads
Radio spots
Local magazine ads
Printed pens
Networking groups at 7 am
Local Chamber of Commerce
Sponsoring local sports teams
Entering a float in the local parade
Customer appreciation days at the store
Emails to your customers
Mailings to your customers
Postcard mailings to everybody locally
etc....
The only problem with all this?
It is
expensive!
And just how is working for you?
Yep. Same here.
So let's say we are a little more Internet savvy than the average joe
and we
pay Google or some other Internet search engine for 'targeted' ads
to get traffic to our website.
(We forgot that biggie in the list
above hmmm?)
And how is that working?
Yea I thought so. Me too. Lost my ass on that one.
STOP:
You Need To Think About Something For A Minute.
People are sick of being marketed
to.
They want to find it themselves.
Like when you go in the store and tell the nice girl asking if you need
help - "Thanks I'm just looking" even though you know
exactly what you
want.
When I want to find something locally you know what I do?
I open Google and type in what I am looking for. I look at the top five
ORGANIC
listings and usually find exactly what I want.
I look at the site - to make sure it is what I need -
and pick up the
phone and call the number on the site.
I'll bet you do too.
Let's see - if both you and I look at Google (or MSN or Yahoo or
whatever) - then how many of your prospective clients do that as well?
Lot's of them. In fact, I'd bet the farm on it.
So how does a small business owner/entrepreneur like you get your name
and website in the top of the search engines?
Well you can pay the 'experts' thousands of dollars to build you a
"website" and then thousands more to try and get you paid listings in
the one, two or three position.
(Do you look at the sponsored links? Me
either!)
Or you can do it my way.
I found
out the hard way.
But isn't that always the best way to do it? (no - I don't believe that
one either!)
What If
I Show You?
How about I show you step by step how to either do it yourself - or
hire it out - cheap!
I want you to get your business. In fact, I want your clients to find
you.
And I'll prove it.
I
am going to TELL
you how to do it.
Then I am going to give you
FREE
VIDEOS to show you how to do it.
I'll answer your questions - and help all I can.
Fair enough?
Ready? Here we go. (Take notes!)
Hmm. Are you wondering when I am going to
ask you for money?
Well me too.
See - I haven't figured that part out yet. You'll be the
first to know when I
do.
In the meantime...
1. Build a web log. Also known as a 'blog'.
Cost for the blog? Free.
2. Build a 'social bookmarking page'. You might have heard about Web
2.0. It's no big deal. It simply means usiung the power of all the
morons (oops sorry that one slipped) who spend all day on the internet
to increase YOUR visability.
Cost? Free.
3. Write and submit articles to 'article directories'. This step will
get your name out there - show you know what you are doing. Plus it
adds links out on the Internet to your website - and helps people find
you.
Cost? Free.
(You have to write the article - well not always...)
Want to see what I mean? Open www.google.com and type in "Miami
Phillips" - quotes and all.
How many pages come up with my name? A few hmmm? Like 8,660 in this
search.
Now type in 'find happiness now' (no quotes). What is the #1 listing?
#2? Should be a site called bedohaveu.com. That is my site for finding
happiness...
I am making videos to show you EXACTLY how to acomplish the same thing.
At a fraction of the 'normal' cost.
Why
Would I Do This?
I don't know yet. Law of attraction? What goes around comes around? I'm
bored?
Whatever!
I'm still making the videos. Tell you what
Let me know where to send them when I get then done and you'll be first
to know.